JAGUAR IS THE most satisfying make of car to own, according to the 2012 JD Power Customer Satisfaction survey. The British brand has pushed Lexus down to second spot after 11 years at the top.
Lexus has to share second place with Skoda, while Honda sits in fourth place. Mercedes-Benz completes the top five.
The survey is based on the views of 18,000 UK car owners. The study measures customer satisfaction with the vehicle and dealer service in four key measures. In order of importance, they are: vehicle appeal (31%), which includes performance, design, comfort and features; vehicle quality and reliability (22%); ownership costs (25%), which includes fuel consumption, insurance and costs of service/repair; and dealer service satisfaction (22%).
“This is a great accolade for everyone at Jaguar,” said What Car? editor-in-chief Chas Hallett. “This study shows that customers are really satisfied with their Jaguars, a hugely important feat for any car maker.”
As well as ranking car makers, the survey also looks at specific models. The Kia Sportage posts the top score, while the Vauxhall Vectra is last.
You can see the results in greater detail over at Whatcar.com.